About the Program

DBS Global University's BBA+MBA program redefines business education, seamlessly merging undergraduate and postgraduate studies into a comprehensive learning experience.

DBS Global University's BBA+MBA program redefines business education, seamlessly merging undergraduate and postgraduate studies into a comprehensive learning experience.

Advantage @DGU

  • Dehradun - A Safe, Beautiful & Cosmopolitan Education City.
  • Bundle of Industry Integrated Value Added Certificates.
  • Students from 23 States & 5 Countries on campus.
  • Multiple Placements for all.
  • More than 250+ Companies for Campus Placement.
  • Possibilities of International Exposure.
  • Separate in campus Girls & Boys hostels with Modern Sporting & Gym facilities.

USPs of the Program

Interactive Business Simulations

Engages in dynamic business simulations, replicating real market conditions, and challenging to make strategic decisions, enhancing ability to navigate complex business scenarios.

Immersive Business Challenges

Integration of immersive business challenges, to tackle real industry problems, enhancing problem-solving skills and fostering adaptability in dynamic business environments.

International Industry Exchanges

Facilitates international industry exchanges, allowing to work on projects with companies abroad, broadening their global business perspectives and enhancing cross-cultural competencies.

Inclusive Leadership Training

A unique focus on inclusive leadership training, emphasizing diversity, equity, and inclusion, preparing graduates to lead diverse teams in an ever-evolving global business landscape.

Career Opportunities

  • Corporate Management
  • Business Development Manager
  • Marketing Manager
  • Human Resources Manager
  • Financial Analyst/Manager
  • Operations Manager
  • Supply Chain Manager
  • International Business Manager
  • Risk Analyst/Manager

Course Structure

Subject Credits Subject Credits
Business Economics 3 Essential English Literature 3
Business Mathematics 3 Financial Accounting 3
Business & Corporate Law 3 Application of Spreadsheets in Business 2
Urban Sociology 2 Introduction to Marketing 3
Introduction to Psychology 2 Business Statistics 3
Environment Studies 2 Strategy Management 3
Writing Business English 3 Social Immersion Experience (SIE) 2
Business Information Systems 3 Internet and Related Technologies 1
Subject Credits Subject Credits
International Business 3 Negotiating Skills 3
Organizational Behaviour 3 Social Problems and Public Policy 2
Business Communication 2 Entrepreneurship 3
Financial Management 3 Income Tax 2
Introduction to Digital Marketing 3 Operations Management 3
Introduction Human Resource Management 3 Project Management 3
Cost Accounting 3 Business Decision Making 3
Security Analysis and Portfolio Management 3
Subject Credits Subject Credits
Research Methodology & Report Writing 4 Major Project/Dissertation 8
Ethics & Corporate Governance 2 Appreciating Art Fundamentals 2
Leadership in a Dynamic Business Environment 2 Advertisement and Sales promotion 2
Compensation Management 3 Introduction to Logistics and Supply Management 3
Social and Web Analytics 3 Risk Management 3
Consumer Behaviour 3 Managerial Economics 4
Financial Modelling 3
Subject Credits Subject Credits
Financial Reporting and Analysis 4 Enterprise Resource Planning 4
Advanced Marketing Management 4 Production Operations Management 3
Global Business Environment 3 Data Analytics 4
Advanced Human Resource Management 4 Major Elective 2 3
Professional Business Communication-I 2 Major Elective 3 3
Major Elective 1 3 Minor Elective 1 3
Placement Related Communication 1 Being Corporate Ready 1
Subject Credits Subject Credits
Major Elective 4 3 Minor Elective 5 3
Major Elective 5 3 Capstone Project/ Dissertation 8
Major Elective 6 3
Minor Elective 2 3
Minor Elective 3 3
Minor Elective 4 3

Note: Students can choose any major or minor from the following:


Finance Electives
S. No. Title of the Course Credits
1 Introduction to Capital Markets (incl. MF) 3
2 Security Analysis and Portfolio Management 3
3 Financial Markets and Services 3
4 Financial Derivatives (incl. NISM) 3
5 Bank Management 3
6 Multinational Financial Management 3
7 Corporate Tax Planning 3
8 Fintech 3
9 Financial Planning and Wealth Management 3
10 Risk Management in Banking and Financial Markets 3
11 Corporate Finance 3
Marketing Electives
S. No. Title of the Course Credits
1 Integrated Marketing Communication 3
2 Services Marketing 3
3 Sales & Distribution 3
4 Business-to-Business Marketing 3
5 Brand and Product Management 3
6 Consumer Behaviour 3
7 International Marketing 3
8 Retail Marketing 3
9 Strategic Digital Marketing 3
10 Marketing Research & Analytics 3
11 Rural Marketing 3
Human Resources Electives
S. No. Title of the Course Credits
1 Employee Relations Management 3
2 Learning & Development 3
3 Talent Acquisition and Management 3
4 Legal Issues in HRM 3
5 Compensation & Benefits Management 3
6 HR Analytics and Metrics 3
7 Performance Management 3
8 Managing Diversity in the Workplace 3
9 International HRM/ Intercultural Management 3
10 Organization Development & Change Management 3
11 Collective Bargaining and Negotiation Process 3
Digital Business and Analytics Electives
S. No. Title of the Course Credits
1 Business Intelligence using Python - 1 3
2 Business Intelligence using Python - 2 ( AI ) 3
3 Big Data & Cloud Computing Analytics using SQL 3
4 Machine Learning Models ( Supervised , Unsupervised , Deep Learning , Recommended Systems, NLP) 3
5 Project Management Analytics 3
6 Web Analytics & Business Platform 3
7 Data Analysis using Power Tools ( Excel, SAS & Qlik) 3
8 Emerging Tech: ML on Big Data, Cloud, Cyber Sec, IOT, Meta, BlockChain 3
9 Business Analytics Techniques 3
10 Deep Learning - Computer Vision, Object Detection, Image Segmentation 3
11 Artificial Intelligence and Machine Learning Applications in Domains 3


To pursue this program student must have

Min. 75% in XII with appereance in National Level Entrance Examinaiton + Online Interview + Writing Test ( Merit on the basis of cumulative Score on the basis of X+XII + Online Interview + Writing Test )

How to Apply

In order to pursue this program, the students can talk to our counceller or use links below for further details:

Student Speak

Dhruv Tripathi

I am delighted to say that the faculties and the staff has helped me to achieve these dreams. Here, I not only had the chance to develop on my technical skills but also on other aspects such as Leadership & Management skills.

Saswati Pattjoshi

⁠I am very thankful to the department faculty and the placement cell that helped me achieve this while guiding me at every stage. My experience with the placement procedure was really great as I got to learn a lot. The placement cell is very well versed about each step.

Satyam Shekhar

⁠It is a great experience being at DBSGU. Our CDC department has helped a lot during the process of placement. They make sure that each student is well prepared for the interview.

Jyoti Nainwal

I am really thankful towards our college and placement cell, for supporting and providing us opportunities to learn interview skills, communication skills and guiding us in placements. The staff was supportive and informed us with enough notice regarding every placement drive.

Clubs & Activities Endless activities to get you relexed & refreshed when you are not studying

Campus Updates

Mar 19 2024

Industrial Visit to India Glycols Ltd.

Today students of MBA II A and BBA VI visited India Glycols Limited, Selaqui,D.Dun. India's...

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Feb 26 2024

UG FAME 2024: Shining a Light on Academic Brilliance and Celebrating Student Achievements Under the Guidance of Dr. Nikhil Kulshreshtha

On February 22nd, 2024, the college auditorium buzzed with excitement as the prestigious UG FAME 2024...

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Oct 25 2023

Exploring The Aesthetic Of Film Production: A Day With Mr. Siddharth Shasta

The Mass Communication department of Doon Business School orchestrated a day filled with cinematic wonders as...

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Placements Enjoy Everyday while
Ensuring Great Career

At DBSGU each student gets the opportunity to appear for more than 250+ companies each year and each student is able to get the optimum placement deserved. The maximum take home salary has been Rs. 20.5 Lakhs & CTC 23.5 Lakhs. Based on the intensity of training and exposure involved in the management program chosen by students at DBSGU, they are offered positions ranging from Mid-level Manager, Functional Expert, Consultant (Entry Level), Entry Level Managerial and Domain Trained positions.

Interested in this program? Talk to counsellor @ +91 7259162060
Apply Now