BBA+MBA

USPs of the Program

Course Structure

SEMESTER I		SEMESTER II
Subject	Credits	Subject	Credits
Business Economics	3	Essential English Literature	3
Business Mathematics	3	Financial Accounting	3
Business & Corporate Law	3	Application of Spreadsheets in Business	2
Urban Sociology	2	Introduction to Marketing	3
Introduction to Psychology	2	Business Statistics	3
Environment Studies	2	Strategy Management	3
Writing Business English	3	Social Immersion Experience (SIE)	2
Business Information Systems	3	Internet and Related Technologies	1
TOTAL	21	TOTAL	21
SEMESTER III		SEMESTER IV
Subject	Credits	Subject	Credits
International Business	3	Negotiating Skills	3
Organizational Behaviour	3	Social Problems and Public Policy	2
Business Communication	2	Entrepreneurship	3
Financial Management	3	Income Tax	2
Introduction to Digital Marketing	3	Operations Management	3
Introduction Human Resource Management	3	Project Management	3
Cost Accounting	3	Business Decision Making	3
		Security Analysis and Portfolio Management	3
TOTAL	20	TOTAL	22
SEMESTER V		SEMESTER VI
Subject	Credits	Subject	Credits
Research Methodology & Report Writing	4	Major Project/Dissertation	8
Ethics & Corporate Governance	2	Appreciating Art Fundamentals	2
Leadership in a Dynamic Business Environment	2	Advertisement and Sales promotion	2
Compensation Management	3	Introduction to Logistics and Supply Management	3
Social and Web Analytics	3	Risk Management	3
Consumer Behaviour	3	Managerial Economics	4
Financial Modelling	3
TOTAL	20	TOTAL	22
SEMESTER VII		SEMESTER VIII
Subject	Credits	Subject	Credits
Financial Reporting and Analysis	4	Enterprise Resource Planning	4
Advanced Marketing Management	4	Production Operations Management	3
Global Business Environment	3	Data Analytics	4
Advanced Human Resource Management	4	Major Elective 2	3
Professional Business Communication-I	2	Major Elective 3	3
Major Elective 1	3	Minor Elective 1	3
Placement Related Communication	1	Being Corporate Ready	1
TOTAL	21	TOTAL	21
SEMESTER IX		SEMESTER X
Subject	Credits	Subject	Credits
Major Elective 4	3	Minor Elective 5	3
Major Elective 5	3	Capstone Project/ Dissertation	8
Major Elective 6	3
Minor Elective 2	3
Minor Elective 3	3
Minor Elective 4	3
TOTAL	18	TOTAL	11

Note: Students can choose any major or minor from the following:

Electives

Finance Electives
S. No.	Title of the Course	Credits
		C
1	Introduction to Capital Markets (incl. MF)	3
2	Security Analysis and Portfolio Management	3
3	Financial Markets and Services	3
4	Financial Derivatives (incl. NISM)	3
5	Bank Management	3
6	Multinational Financial Management	3
7	Corporate Tax Planning	3
8	Fintech	3
9	Financial Planning and Wealth Management	3
10	Risk Management in Banking and Financial Markets	3
11	Corporate Finance	3

Marketing Electives
S. No.	Title of the Course	Credits
		C
1	Integrated Marketing Communication	3
2	Services Marketing	3
3	Sales & Distribution	3
4	Business-to-Business Marketing	3
5	Brand and Product Management	3
6	Consumer Behaviour	3
7	International Marketing	3
8	Retail Marketing	3
9	Strategic Digital Marketing	3
10	Marketing Research & Analytics	3
11	Rural Marketing	3

Human Resources Electives
S. No.	Title of the Course	Credits
		C
1	Employee Relations Management	3
2	Learning & Development	3
3	Talent Acquisition and Management	3
4	Legal Issues in HRM	3
5	Compensation & Benefits Management	3
6	HR Analytics and Metrics	3
7	Performance Management	3
8	Managing Diversity in the Workplace	3
9	International HRM/ Intercultural Management	3
10	Organization Development & Change Management	3
11	Collective Bargaining and Negotiation Process	3

Digital Business and Analytics Electives
S. No.	Title of the Course	Credits
		C
1	Business Intelligence using Python - 1	3
2	Business Intelligence using Python - 2 ( AI )	3
3	Big Data & Cloud Computing Analytics using SQL	3
4	Machine Learning Models ( Supervised , Unsupervised , Deep Learning , Recommended Systems, NLP)	3
5	Project Management Analytics	3
6	Web Analytics & Business Platform	3
7	Data Analysis using Power Tools ( Excel, SAS & Qlik)	3
8	Emerging Tech: ML on Big Data, Cloud, Cyber Sec, IOT, Meta, BlockChain	3
9	Business Analytics Techniques	3
10	Deep Learning - Computer Vision, Object Detection, Image Segmentation	3
11	Artificial Intelligence and Machine Learning Applications in Domains	3