BBA+MBA (Integrated Program in Management)

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About the Program

DBS Global University's BBA+MBA (Integrated Program in Management) program redefines business education, seamlessly merging undergraduate and postgraduate studies into a comprehensive learning experience.

DBS Global University's BBA+MBA (Integrated Program in Management) program redefines business education, seamlessly merging undergraduate and postgraduate studies into a comprehensive learning experience.

Advantage @DGU

  • Dehradun - A Safe, Beautiful & Cosmopolitan Education City.
  • Bundle of Industry Integrated Value Added Certificates.
  • Students from 23 States & 5 Countries on campus.
  • Multiple Placements for all.
  • More than 350+ Companies for Campus Placement.
  • Possibilities of International Exposure.
  • Separate in campus Girls & Boys hostels with Modern Sporting & Gym facilities.

USPs of the Program

Interactive Business Simulations

Engages in dynamic business simulations, replicating real market conditions, and challenging to make strategic decisions, enhancing ability to navigate complex business scenarios.

Immersive Business Challenges

Integration of immersive business challenges, to tackle real industry problems, enhancing problem-solving skills and fostering adaptability in dynamic business environments.

International Industry Exchanges

Facilitates international industry exchanges, allowing to work on projects with companies abroad, broadening their global business perspectives and enhancing cross-cultural competencies.

Inclusive Leadership Training

A unique focus on inclusive leadership training, emphasizing diversity, equity, and inclusion, preparing graduates to lead diverse teams in an ever-evolving global business landscape.

Career Opportunities

  • Corporate Management
  • Business Development Manager
  • Marketing Manager
  • Human Resources Manager
  • Financial Analyst/Manager
  • Operations Manager
  • Supply Chain Manager
  • International Business Manager
  • Risk Analyst/Manager

Course Structure

SEMESTER I SEMESTER II
Subject Credits Subject Credits
Business Economics 3 Essential English Literature 3
Business Mathematics 3 Financial Accounting 3
Business & Corporate Law 3 Application of Spreadsheets in Business 2
Urban Sociology 2 Introduction to Marketing 3
Introduction to Psychology 2 Business Statistics 3
Environment Studies 2 Strategy Management 3
Writing Business English 3 Social Immersion Experience (SIE) 2
Business Information Systems 3 Internet and Related Technologies 1
TOTAL 21 TOTAL 21
SEMESTER III SEMESTER IV
Subject Credits Subject Credits
International Business 3 Negotiating Skills 3
Organizational Behaviour 3 Social Problems and Public Policy 2
Business Communication 2 Entrepreneurship 3
Financial Management 3 Income Tax 2
Introduction to Digital Marketing 3 Operations Management 3
Introduction Human Resource Management 3 Project Management 3
Cost Accounting 3 Business Decision Making 3
Security Analysis and Portfolio Management 3
TOTAL 20 TOTAL 22
SEMESTER V SEMESTER VI
Subject Credits Subject Credits
Research Methodology & Report Writing 4 Major Project/Dissertation 8
Ethics & Corporate Governance 2 Appreciating Art Fundamentals 2
Leadership in a Dynamic Business Environment 2 Advertisement and Sales promotion 2
Compensation Management 3 Introduction to Logistics and Supply Management 3
Social and Web Analytics 3 Risk Management 3
Consumer Behaviour 3 Managerial Economics 4
Financial Modelling 3
TOTAL 20 TOTAL 22
SEMESTER VII SEMESTER VIII
Subject Credits Subject Credits
Financial Reporting and Analysis 4 Enterprise Resource Planning 4
Advanced Marketing Management 4 Production Operations Management 3
Global Business Environment 3 Data Analytics 4
Advanced Human Resource Management 4 Major Elective 2 3
Professional Business Communication-I 2 Major Elective 3 3
Major Elective 1 3 Minor Elective 1 3
Placement Related Communication 1 Being Corporate Ready 1
TOTAL 21 TOTAL 21
SEMESTER IX SEMESTER X
Subject Credits Subject Credits
Major Elective 4 3 Minor Elective 5 3
Major Elective 5 3 Capstone Project/ Dissertation 8
Major Elective 6 3
Minor Elective 2 3
Minor Elective 3 3
Minor Elective 4 3
TOTAL 18 TOTAL 11

Note: Students can choose any major or minor from the following:


Electives

Finance Electives
S. No. Title of the Course Credits
C
1 Introduction to Capital Markets (incl. MF) 3
2 Security Analysis and Portfolio Management 3
3 Financial Markets and Services 3
4 Financial Derivatives (incl. NISM) 3
5 Bank Management 3
6 Multinational Financial Management 3
7 Corporate Tax Planning 3
8 Fintech 3
9 Financial Planning and Wealth Management 3
10 Risk Management in Banking and Financial Markets 3
11 Corporate Finance 3
Marketing Electives
S. No. Title of the Course Credits
C
1 Integrated Marketing Communication 3
2 Services Marketing 3
3 Sales & Distribution 3
4 Business-to-Business Marketing 3
5 Brand and Product Management 3
6 Consumer Behaviour 3
7 International Marketing 3
8 Retail Marketing 3
9 Strategic Digital Marketing 3
10 Marketing Research & Analytics 3
11 Rural Marketing 3
Human Resources Electives
S. No. Title of the Course Credits
C
1 Employee Relations Management 3
2 Learning & Development 3
3 Talent Acquisition and Management 3
4 Legal Issues in HRM 3
5 Compensation & Benefits Management 3
6 HR Analytics and Metrics 3
7 Performance Management 3
8 Managing Diversity in the Workplace 3
9 International HRM/ Intercultural Management 3
10 Organization Development & Change Management 3
11 Collective Bargaining and Negotiation Process 3
Digital Business and Analytics Electives
S. No. Title of the Course Credits
C
1 Business Intelligence using Python - 1 3
2 Business Intelligence using Python - 2 ( AI ) 3
3 Big Data & Cloud Computing Analytics using SQL 3
4 Machine Learning Models ( Supervised , Unsupervised , Deep Learning , Recommended Systems, NLP) 3
5 Project Management Analytics 3
6 Web Analytics & Business Platform 3
7 Data Analysis using Power Tools ( Excel, SAS & Qlik) 3
8 Emerging Tech: ML on Big Data, Cloud, Cyber Sec, IOT, Meta, BlockChain 3
9 Business Analytics Techniques 3
10 Deep Learning - Computer Vision, Object Detection, Image Segmentation 3
11 Artificial Intelligence and Machine Learning Applications in Domains 3

Eligibility

To pursue this program student must have

Min. 75% in XII with appereance in National Level Entrance Examinaiton + Online Interview + Writing Test ( Merit on the basis of cumulative Score on the basis of X+XII + Online Interview + Writing Test )

How to Apply

In order to pursue this program, the students can talk to our counceller or use links below for further details:

Student Speak

Dhruv Tripathi

I am delighted to say that the faculties and the staff has helped me to achieve these dreams. Here, I not only had the chance to develop on my technical skills but also on other aspects such as Leadership & Management skills.

Saswati Pattjoshi

⁠I am very thankful to the department faculty and the placement cell that helped me achieve this while guiding me at every stage. My experience with the placement procedure was really great as I got to learn a lot. The placement cell is very well versed about each step.

Satyam Shekhar

⁠It is a great experience being at DBSGU. Our CDC department has helped a lot during the process of placement. They make sure that each student is well prepared for the interview.

Jyoti Nainwal

I am really thankful towards our college and placement cell, for supporting and providing us opportunities to learn interview skills, communication skills and guiding us in placements. The staff was supportive and informed us with enough notice regarding every placement drive.

Clubs & Activities Endless activities to get you relexed & refreshed when you are not studying

Student Education Immersion Program

Summer Abroad | Semester Abroad | One Year Abroad

Students can take on new academic challenges and enhance their learning experiences by taking advantage of the fascinating global opportunities that DBS Global University offers. Studying abroad provides students with the exceptional opportunity to immerse themselves in a foreign culture and form lifelong relationships with people from all over the world. While studying abroad, students gain new perspectives and face intellectual challenges that help them grow both academically and personally.

At DBS Global University, students will have the chance to join the Education Immersion Program. They can choose from a variety of study abroad options, including One Week, Two Week, One Month, Two Months, Six Months, and One Year programs at over 20+ partner universities and institutions worldwide.

For more details, please contact the Office of the Director of International Affairs at [email protected]

Campus Updates

Oct 15 2025

DBS Global University hosts Expert Session on “Cracking International Placement Opportunities: From Campus to Global Careers”

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Oct 09 2025

DBS Global University at Shiksha Samvad Chintan Shivir: Reimagining Higher Education for a Future-Ready India

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Oct 07 2025

Mission Mars: Journey to Finance with Mr. Shapath Gupta

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Placements Enjoy Everyday while
Ensuring Great Career

At DGU each student gets the opportunity to appear for more than 350+ companies each year and each student is able to get the optimum placement deserved.Based on the intensity of training and exposure involved in the management program chosen by students at DBSGU, they are offered positions ranging from Mid-level Manager, Functional Expert, Consultant (Entry Level), Entry Level Managerial and Domain Trained positions.

* The classes in the University may stretch till late evening and require many group projects and hence students are advised to stay in the campus hostels. However, day boarding (Rs.25,000/ year) is compulsory for MBA, BBA, Integrated MBA, B.Tech, Integrated B.Tech and B.Com programs other than the final year.

Interested in this program? Talk to counsellor @ +91 7259162060
Apply Now